Not motivational - inspirational

Deepak Chopra once described Jack Canfield and Victor Hansen's "Chicken Soup for the Soul" books as 'Not Motivational' 1
Motivation is something imposed from outside, the traditional 'rocket up the backside', the manager or change agent pushing people with threats and bribes to change the way they work.
Of course motivation can help an organisation to improve, to cut costs, to increase output and trading surplus, but it's hard work.  The Minney approach to change in services for the public good is rather different.
Inspired
Inspiration comes from the inside.  it goes on working long after a motivational force is removed.  
We come to work to do a good job, to make a difference for the people we serve, be they patients (health), service users (care), or the general public (municipal services).
sometimes very simple things, such as explaining the strategic objectives and a department's contributions to them, and then each team's place and contribution, can reignite that inspiration that first brought people to public service. Sometimes engagement is simple.
Sometimes it takes a little more effort; the Minney approach recognises this need for flexibility.
The desire to change for the better
too much change is imposed from the outside, and meets resistance.  Too much effort goes into managing change, to deciding "what needs to change" and "who needs to be changed", and then imposing it by fair means or foul.
We've had a lot of success with home-grown change; aligning teams to the overall strategic objectives of the organisation or health community, so they not only create change in their own teams (cost-cutting, productivity, new ways of working, new care pathways), but they measure and report and are constantly realigning with the ever-changing strategic objectives and adjusting their ways of working to achieve the best outcomes.
Would you rather
let your people feel inspired to change for themselves to deliver the KPIs, the services, to meet the needs of your population?
would you like to reduce not just management costs but also resentment of management?
would you like your change to be common sense and led by the professionals?

Footnotes
1 Deepak went on to say that "Chicken Soup for the Soul" are in fact inspirational.